Anonymized Score Reporting through Google Analytics analytics.js

Recently, I've been working on setting up Google Analytics for tracking my web game. Everything seems to be working fine, except for one issue - when I check my custom report the next day after testing the game, I notice that all the scores have been combined into one entry. I suspect that using dimensions can solve this problem by creating multiple entries. Below is the code I am currently using to send data to Google Analytics:

var rid = 'xxxxxxxx-xxxx-4xxx-yxxx-xxxxxxxxxxxx'.replace(/[xy]/g, function(c) {
    var r = Math.random()*16|0, v = c == 'x' ? r : (r&0x3|0x8);
    return v.toString(16);
});

// sending relevant data to Google Analytics
ga('set', 'dimension1', rid);
ga('set', 'metric1', NJ.analytics.blocksCleared);
ga('send', 'event', 'Game', 'end', 'Game Session Data');

I am unsure if this approach is correct, and I am concerned about potential duplicate data due to the random string generation. Can anyone confirm if this method is suitable for generating custom variables in analytics.js and provide suggestions for a more effective way to generate unique anonymous users for analytics.js?

javascriptgoogle-analyticsanalytics.js

Answer №1

It may not be very useful to have a separate row for each score on its own. However, if you still want to pursue this approach, utilizing custom dimensions is the way to go. Keep in mind that this may not necessarily provide you with the data you are searching for.

The key question to consider is: What do you intend to do with the data you are gathering? If your focus is on determining averages of scores, take a look at the event value field.

Custom metrics by their nature are aggregated data points, resulting in a single value over a specific period of time.

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